Geneva, 1905
The benchmark for a reason. Chronometric reliability, a case architecture nobody has improved on, and a secondary market deep enough to price to the reference and dial variant.
What we look for
Rolex is where most collections begin and a surprising number end. The appeal is not complication but tolerance: an Oyster case that still seals after forty years, a Perpetual rotor that still winds, a chronometer rating that still holds to within a few seconds a day.
We buy Rolex on the case first. An unpolished 1655 with sharp lug chamfers and a crisp caseback is worth a multiple of the same reference refinished to within an inch of its life. Dial variants matter too - gilt versus matte, an inverted six, a Stella lacquer - and we photograph them under raking light so you can judge for yourself before anything ships.
In stock
Listed highest value first. Everything shown is in our possession.
In stock
The 2023 novelty dial with interlocking emoji motifs and a day aperture that reads a word rather than a weekday. Divisive, and already difficult to find. President bracelet, concealed Crownclasp.
In stock
Mark I orange hand, matte black dial with no fading to the printing. Case retains its original chamfers; lug holes drilled through. Serviced 2024, timing within −2/+4 seconds a day.
In stock
Factory sticker intact on the caseback, white lacquer dial, Cerachrom bezel. Card dated 06/2021, stamped by an authorised dealer in Lucerne. Outer box, hangtag and both links present.
In stock
Calibre 4030, the modified Zenith El Primero that preceded the in-house 4130. White dial with gold subdial rings. Full set including the inner and outer boxes and a punched guarantee.
In stock
An integrated-bracelet Rolex from the period when the house took quartz seriously. Only around 25,000 Oysterquartz watches were built across two decades. Circuit tested; timing inside 1 second a week.
Reserved
Jubilee bracelet, red-and-blue Cerachrom insert. Worn perhaps a dozen times; bracelet shows no stretch. Card, booklets and outer packaging all present.
In stock
Champagne pie-pan dial with applied gold indices, pinholes clean. Acrylic crystal replaced; original fluted bezel intact and unpolished at the edges. A watch to wear rather than vault.
Sold
First-generation blue-and-black ceramic on an Oyster bracelet. Discontinued in 2019 and increasingly hard to find on the original bracelet rather than a later Jubilee.
In stock
The last of the four-line dials before the maxi case. Aluminium insert with even colour, no ghosting. Clasp code consistent with the serial. Honest desk wear to the clasp; case never refinished.
In stock
Silver dial, smooth bezel, Oyster bracelet. The current-generation 3235 with Chronergy escapement. The most quietly useful watch in the cabinet.
In stock
Champagne tapestry dial, fluted gold bezel, Jubilee bracelet with correct 62510D endlinks. Quickset date. An entry point that has never embarrassed anyone.